The 8 trends
The 8 trends in Tourism of 2018
A new year begins and, with it, the forecasts or readings of where the world of tourism is going to move. The large technology companies in the sector such as ota's, metasearch engines, RMS or those little by little present in Big Data pull analytics from the previous year to get a glimpse of what will be the 8 Tourism trends of this 2018, according to Booking.
In the case of Booking, analyzing the opinion of 128 million users and their searches ... and these are their conclusions...
.
1. The horizon of technology
The advance of artificial intelligence will help manage reserves in a more efficient way. The data, 50% of travelers do not look with bad eyes to communicate with a machine as long as they get the right answer. For the baking of the trip, the virtual reality will help the process of selection and decision of the destination through tourist information app's in combination with this technology.
2. Making dreams come true
Many people travel to fulfill wishes or even dreams. The preferences, or dreams, of travelers for this 2018 are:
In smaller numbers are those who choose destinations for more cultural reasons and / or adventure:
3. Back to childhood
Past times may have been the best. Therefore, 34% of travelers choose to return to the places where they enjoyed their vacations when they were children. Especially travelers and tourists of the Millennial generation, of which 44% would like to return to the destinations of their childhood.
4. The Influence of Cinema, Netflix and Youtube
tourism trends 2018
The recommendations of family or friends have gone into the background when deciding a trip.
Currently the cinema and, above all, the series of platforms such as Netflix, have become a reference. In fact, Croatia, Spain and Iceland, scenarios of the Game of Thrones series attract 29% of travelers.
And do not forget the influence of youtubers and bloggers to recommend sites and ideas, which are very important for 40% of travelers.
5. Wellness Tourism
Health tourism is nothing new, but tourism in search of physical and spiritual well-being is still a reason to travel.
Thus, 56% think that walking is the best way to discover the landscapes, spa or receive beauty treatments (33%), cycling (24%), water sports (22%), detox treatments (17%), yoga ( 16%) or meditation (15%).
6. The economic intuition of the traveler
Tourists have access to more information to know how to monetize the money invested in the trips. 47% decide a destination based on exchange rates and / or analyze the economic climate of the destination before its decision.
However, this is not synonymous with savings, since 30% of them plan to make more purchases at duty-free airports and one in four will only travel for shopping reasons.
7. The getaways will continue to rise
They will continue to grow, more and more, the getaways with friends, chosen by 25% of the users of Booking, motivated by the economic advantages of traveling as a group. 42% of respondents say that traveling in a group can save more money in the best accommodations that could not be paid traveling alone.
8. The year of the tourist apartments
In 2018 the tendency to stay in tourist apartments will be consolidated.
1 out of 3 travelers say that they prefer to sleep in a holiday accommodation rather than a hotel, while 1 in 5 consider including their home on platforms such as HomeAway or AirBnB.
A new year begins and, with it, the forecasts or readings of where the world of tourism is going to move. The large technology companies in the sector such as ota's, metasearch engines, RMS or those little by little present in Big Data pull analytics from the previous year to get a glimpse of what will be the 8 Tourism trends of this 2018, according to Booking.
In the case of Booking, analyzing the opinion of 128 million users and their searches ... and these are their conclusions...
.
1. The horizon of technology
The advance of artificial intelligence will help manage reserves in a more efficient way. The data, 50% of travelers do not look with bad eyes to communicate with a machine as long as they get the right answer. For the baking of the trip, the virtual reality will help the process of selection and decision of the destination through tourist information app's in combination with this technology.
2. Making dreams come true
Many people travel to fulfill wishes or even dreams. The preferences, or dreams, of travelers for this 2018 are:
- Discover new flavors (35%)
- Isolate yourself on an island (34%)
- Theme parks (33%)
In smaller numbers are those who choose destinations for more cultural reasons and / or adventure:
- Cultural value (28%)
- Learning new skills (27%)
- Epic journey by road or rail (25%)
- Remote place (25%)
3. Back to childhood
Past times may have been the best. Therefore, 34% of travelers choose to return to the places where they enjoyed their vacations when they were children. Especially travelers and tourists of the Millennial generation, of which 44% would like to return to the destinations of their childhood.
4. The Influence of Cinema, Netflix and Youtube
tourism trends 2018
The recommendations of family or friends have gone into the background when deciding a trip.
Currently the cinema and, above all, the series of platforms such as Netflix, have become a reference. In fact, Croatia, Spain and Iceland, scenarios of the Game of Thrones series attract 29% of travelers.
And do not forget the influence of youtubers and bloggers to recommend sites and ideas, which are very important for 40% of travelers.
5. Wellness Tourism
Health tourism is nothing new, but tourism in search of physical and spiritual well-being is still a reason to travel.
Thus, 56% think that walking is the best way to discover the landscapes, spa or receive beauty treatments (33%), cycling (24%), water sports (22%), detox treatments (17%), yoga ( 16%) or meditation (15%).
6. The economic intuition of the traveler
Tourists have access to more information to know how to monetize the money invested in the trips. 47% decide a destination based on exchange rates and / or analyze the economic climate of the destination before its decision.
However, this is not synonymous with savings, since 30% of them plan to make more purchases at duty-free airports and one in four will only travel for shopping reasons.
7. The getaways will continue to rise
They will continue to grow, more and more, the getaways with friends, chosen by 25% of the users of Booking, motivated by the economic advantages of traveling as a group. 42% of respondents say that traveling in a group can save more money in the best accommodations that could not be paid traveling alone.
8. The year of the tourist apartments
In 2018 the tendency to stay in tourist apartments will be consolidated.
1 out of 3 travelers say that they prefer to sleep in a holiday accommodation rather than a hotel, while 1 in 5 consider including their home on platforms such as HomeAway or AirBnB.
The 8 trends
Reviewed by jose
on
junio 20, 2018
Rating:
Reviewed by jose
on
junio 20, 2018
Rating:
